Health
Toys “R” Us Announces Nationwide Expansion Plans
Health Points
- Toys “R” Us will maintain and expand its partnership with Macy’s, keeping toy shopping easy for families across 400 locations.
- The company is set to open 10 additional flagship stores by year’s end, including a unique arcade in Chicago’s new store.
- New seasonal holiday shops and expanded military base partnerships ensure greater access for families, while Babies “R” Us also grows its presence.
Many adults have vivid memories of Toys “R” Us, a classic part of American childhood that has adapted to a new retail landscape after its 2018 closure.
Now under WHP Global’s ownership, the brand is making a comeback with innovative approaches and exciting announcements as the holiday season approaches.
Through a steady partnership with Macy’s, Toys “R” Us continues to offer its products both in-store and online, creating convenient shopping opportunities for families everywhere.
The retailer will launch 10 new flagship locations in addition to its existing sites, including a Chicago destination featuring an arcade with Japanese gashapon machines, a first for U.S. fans.
In the coming months, 20 seasonal holiday shops are set to open, promising festive experiences and creative brand interactions for shoppers seeking the perfect gift.
Toys “R” Us is also expanding with six new stores on military bases, enhancing support for military families alongside current Navy locations.
Babies “R” Us, under the same parent company, continues its growth and will be featured in new flagship stores and select Kohl’s locations, further supporting parents and growing families.
Explore these exciting changes and rediscover classic toy shopping experiences as Toys “R” Us embarks on its nationwide expansion.
